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107 – How to use email marketing to build a connection & get more sales – Joe Kerns

by Ryan Carruthers | Last Updated: September 1, 2021

I know, I know. You’re thinking, “Joe Kerns’ is about to talk to me about email marketing.” And you’re right. But not in the way you might expect. Email marketing has evolved from a tool for blasting out your message into one that can help build relationships with customers and get more sales – if it’s done correctly!

That said, there are some very basic mistakes that people make all the time when they use email marketing – even when they think they are doing everything else right – which can really hurt their business’ bottom line.

We cover the mistakes that many in this space make and some things you can implement today that could literally change your membership. Which is why you should listen to this one, now!

This episode is a cracker! I talk with Joe Kerns from Majik.co and we talk all things email marketing. 

We cover: 

What I really liked here was that we spoke about how to do the unscalable first and then start scaling, Joe Kerns gave a really actionable episode here which you can use to really scale your internet marketing. 

How have you been using email in your membership business? I have been a huge fan of email for years and found it to be one of the best ways to build that know, like and trust factor that’s essential to a membership.

What was your big takeaway from this episode?